From the buyer's perspective, it may take viewing quite a few homes before "true love" is found. Each time a buyer visits a home inside their minds they put it through a "kiss test". Could they fall in love with this house, does it meet their needs, in terms of price, location, floor plan, school, etc.? Just as the princess evaluates the attributes of a potential prince, buyers evaluate the benefits & drawbacks of a potential home.
From the seller's perspective, it's like being a gentleman in waiting. The gentlemen (seller) may feel rejected if the princess (buyers) kisses him and moves on to the next guy (oh boy, lol). Unfortunately the buyer may view the home as an unattractive frog, Remember, rejection can hurt.
It is the wise agent who recognizes the feelings that both buyers and sellers can experience throughout the process. Use stories to help people understand & manage the circumstances.
USE THIS FAIRY TAIL AS A SCRIPT TO HELP CLIENTS WITH EMOTIONAL ASPECTS OF BUYING & SELLING A HOME
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