According to Chan
(2007), Planning, Model, Managing and Measuring are the main four steps
that would enable companies to allocate their business and information
technology alignment techniques under following strategies:
Firstly, Planning step that translate
business objectives into measurable IT services, so resources are effectively
allocated to maximize turnover and ROI – This step requires ongoing
communication between business and IT leaders (Chan, 2007).
Secondly,
the Model step. Actually, IT designs
infrastructure aims to increase business value and optimize
operations – IT must understand business needs and ensure that they are
implementing systems critical to business services (Chan,
2007).
Third, the Managing
step. Service is delivered based on company objectives and expectations –
IT must act as a single point-of-service request, and prioritize those requests
based on pre-defined priorities (Chan, 2007).
Forth, the Measuring
step; Improvement of cross-organization visibility and service level
commitments – While metrics are essential, it is crucial that IT
ensures a business context to what they are measuring and keeps a
clear relationship between the measured parameter and business goals
(Chan, 2007).
References
Chan, Y. (2007). Information
Technology Alignment, Journal of IT, 28(3), 397-399
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