Poor communication hurts strategy

Poor communication is considered the most stumbling block of this alignment. In fact, business users and the IT department often approach problems from different viewpoints. The business users focus on the business results while IT focuses on the technology. This creates misunderstanding and lead to misalignment that definitely impacts the strategy of the organization.

There are many benefits on aligning IT with business, as using IT significantly helps business remain competitive. The competitiveness can be achieved by being faster time-to-market, increased profitability, better customer experience, improved collaboration, greater industry and IT agility and strategic technological transformation. It also helps focus the organization on business objectives. In addition, it maximizes the value from limited resources for long term success.

Reference:

Grassroots IT. (2019). Retrieved from Grassroots IT: https://blog.grassrootsit.com.au/benefits-of-aligning-business-strategy-small-organisations

Stangarone, J. (2018). mrc. Retrieved from mrc: https://www.mrc-productivity.com/blog/2018/06/5-major-it-business-alignment-stumbling-blocks/